It has a feature rich cabin, well appointed interiors and competitive price tag.
It is cheaper than its competitors and comes loaded with much more features.
The new entrant beats competition for the features it offers.
This can spark off a price war.
Hyundai's first made for India compact sedan will be available in both petrol and diesel engines.
The car starts at Rs 4.66 lakh.
New campaigns rev up their marketing pitch, while new challengers such as Tata Motors with the Zest promise to put up a spirited fight
The car, the cheapest in its category, will compete against the Maruti Suzuki Dzire, the Honda Amaze, the Hyundai Xcent and the Tata Motors Indigo CS.
Sales of recently launched Grand i10 and Xcent jump even as those of competing models drop in past two months.
Demand rising for Maruti Celerio, Honda City, Hyundai Xcent, Nissan Terrano and Datsun Go, most of which were launched in 2014.
As other global car makers struggle in India to keep sales consistent, the Korean player has made a heady combination out of design, launches and localisation.
This could be make or break product for the company.
Figo Aspire will be the company's first ever sub-4 meter sedan.
Car makers are either tweaking their existing engines or developing new powertrains to attain maximum mileage numbers and attract more buyers.
Localisation for present-generation Hyundai cars will also rise from the average 85-90 per cent.
Commenting on the company's performance, HMIL managing director and chief executive officer, BS Seo said: "We surpassed our targets of selling 4 lakh vehicles in the domestic market by adding new products like Xcent, Elite i20 and Santa Fe to our robust product portfolio."
Zest buyers are forced to wait up to six weeks for the automated manual transmission version, available only on this car in the compact sedan segment.
So far, the current year has not been great for the leading car exporters from India. In the top five list of exporters -- Hyundai, Ford, Maruti Suzuki, General Motors and Volkswagen -- it is only Hyundai which is clocking a growth.
The Korean company has sold over 1.36 million cars and has exported 535,000 units.
Toyota, Mercedes Benz and BMW, have announced a hike already.
To continue its dominance in the compact sedan segment, which consists hard-nuts like Tata Tigor, Hyundai Xcent and VW Ameo, the numero uno carmaker has fielded third generation Dzire.
The curious case is of Honda, which has moved up the pecking order while actually losing market share!
During floods in Kolkata, the roads were strewn with stalled Santros, engines filled up with water.
it will share the platform will Polo.
The sub-4 metre sedan will be available with both petrol and diesel engines.
Prime Minister Narendra Modi and industrialist Mukesh Ambani feature amongst the most searched personalities online this year, according to search engine Yahoo.
Currently, Hyundai has 400 dealerships and over 270 rural sales outlets supported by over 1,000 service centers across India.
With fast changing mentality of the crowd here, the automakers are creating their own categories to attract more and more buyers.
Hyundai's entry-level Santro still packs a punch but, flanked by spunkier siblings, seems worn out.
Prices across all models starting from Eon to Santa Fe has been hiked in the range of Rs 15,000 to Rs 127,000
India is the first country to launch the second generation Amaze and the car has been developed considering the needs and aspirations of Indian customers
The German company has invested Rs 720 crore to make this sub-4 meter car
The Hyundai Verna 4S gets a design makeover.
The company has already received bookings for 33,000 units so far.
'This is purely a brand sale. It includes the Ambassador with its variants. Peugeot is likely to relaunch the brand with multiple variants.'
Exports in August were up 10.3 per cent to 12,472 units from 11,305 units in the same month of previous year.
The compact sedan Zest competes with the established brands like Maruti D'zire, Honda Amaze and Hyundai Xcent.
According to industry data, for two months, sale of the Zest (7,359 units) were higher than that of Amaze (6,792 units).
We can't wait to see Maruti Suzuki S-Cross and Hyundai ix25 hitting the roads.
Maruti has plans to rev up sales of the Dzire, India's fourth most-sold car, by relaunching it.
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